Survival.xlsx
SURVIVAL | | |
Name of Diagnostic | Details of Diagnostic | Investment | Order Diagnostic |
Was there a case for starting the business | An assessment to determine whether the business should have been started in the first place | Free | |
Does the business have the characteristics of successful businesses or of failing businesses | This assessment compares the characteristics of the business against a bench mark of successful businesses | 25 | Download Diagnostic |
How healthy is the business and does it have potential | This diagnostic examines the business and its current potential | 25 | |
Is the business in an attractive industry | Successful businesses play in attractive industry. Is your business? | 25 | |
Business Model Initial Assessment | Does the business model provide value to its customers and does the business capture some of that value? | 50 | |
If the above diagnostic conclude that the business is viable and yet it’s doing badly , we must consider that elements of the business model are not working. The next set of diagnostics focus on these elements | | | |
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Element | Details of Diagnostic | Investment | Order Diagnostic |
Value Proposition | The diagnostic examines the value that the business offers its customers | 50 | |
Segmentation | The diagnostic examines whether the business has a distinct set of markets it is trying to appeal to | 50 | |
Culture and Rewards | The diagnostic examines the culture of the business,its remuneration policies and the interaction of the two to generating success | 200 | |
Marketing and Sales | The diagnostic assesses the marketing and sales contribution of the organization to its current situation | 200 | |
Leadership | The diagnostic assesses the current leadership and its ability to deal with the challenges | 200 | |
Customer Relations | The diagnostic assesses the organization’s ability to deal with the problems of its customers. | 200 | |
Cost Structure | The diagnostic assesses the cost elements of the organization | 200 | |
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